Why should I choose a Zircon® product?

If you've been in a hardware store you've probably noticed that Zircon isn't the only company making stud finders. So why should you pick ours off the shelf?

We were the first.

Zircon brought the first stud finder to the market and dominated it for decades with our unique technology. All other stud finders, from all other brands, use the same technology we patented in the early 1980s.

We're still leading the way.

Don't think we were sitting on our laurels that whole time. Zircon has moved forward with the first stud finders to have AC detection, deep scanning capabilities, a targeted spotlight, and many other innovations that our competitors copied for their devices.

We had the first (and still have the best) center-finding stud finders.

Most of the time, when you're looking for a stud, what you really want to find is the center. If you're hanging a picture or drilling a hole you should always do so in the center, and in order to do that you either need to find the edges and then figure out the center from there, or pick up a center-finding stud finder. Zircon made the first center-finders and the technology we use is still patented, leaving our competitors to come up with workarounds that just aren't as accurate.

Stud finders aren't a sideline, they're our focus.

We don't make cordless drills or cutting tools or wrench sets. We make handheld electronic tools; that's all our engineers and product designers do, so you can be sure we take it a lot more seriously than other companies. We don't wait for other brands to come up with new innovations and copy them, we're at the front of the crowd and we intend to stay there.

The bottom line? A Zircon® StudSensor™ product is the result of decades of research and dedication, and no matter what product you buy, you've got the best company in the business behind it.